goahead

goahead is a creative validation platform for marketing teams that want audience feedback before they publish or print. You upload one or more asset variants, pick targeting attributes such as age, location, gender and education, and the platform matches the test to relevant participants to see which version the audience prefers and whether that preference is statistically significant.

It handles images, video, audio and text, so it can test things that are hard to A/B test in the usual way: offline ads, packaging, logos, product names and pre-launch concepts. You can add short qualitative questions to find out why people made their choice, not just which option won.

goahead is aimed at marketers and creatives on both the agency and brand side who need to de-risk decisions before a costly or irreversible step. The service is self-serve, offers a low-friction entry (a test with 100 participants without signing up), and produces automated reports for sharing. Participant matching, private sharing and GDPR and CCPA compliance are built in.

• Upload multiple asset types and variants
• Target by demographics and match participants
• Statistical significance and short qualitative feedback
• Automated reports and private sharing
• GDPR and CCPA compliant

https://www.goahead.io/